YFTW: Economy Key to Maintaining Youth Vote


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The most recent national survey of young voters conducted by Democracy Corps and Greenberg Quinlan Rosner finds that the last six weeks have not dulled young people’s support for Barack Obama, despite the inauguration of a Republican attack machine. Obama continues to hold a 27-point lead over Senator McCain which he can hold — and potentially expand — by speaking directly to the specific economic concerns of these voters.

The new research finds the same convincing margin (27 points) as last month. In their analysis, Stan Greenberg and James Carville of Democracy Corps, and Anna Greenberg and David Walker of Greenberg Quinlan Rosner, find that the key to holding and potentially expanding the progressive margin largely lies in speaking directly to the specific economic concerns of these voters. Arguably, these voters have not heard”– from either campaign”– economic messages that meet them where they are, in their current economic struggle.

This is the fourth survey in our study of the youth vote. The full “Youth for the Win!” series is available here.

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